What is SEO?
SEO stands for Search Engine Optimization.
It is the strategy or process used to optimize a website to rank or build your brand organically without any money through search engines like Google, Yahoo, Bing, etc.
SEO follows three optimization Techniques
1. On-Page Optimization
2. Technical SEO Optimization
3. Off-Page Optimization
To dive deeper with these techniques, you need to create a basic website, optimize it, and rank it across search engines.
Create a website and host (buy a space in a server), there are free host websites, but you will get extended URL extensions like 'abc.blogspot.com' xyz.liveblog360.com', etc. Free host websites are good for practical learning purposes.
If you want a proper URL extension like .com or .in, you need to buy it. This option is good for business brand-specific websites.
1. On-Page Optimization Checklist✅
This optimization refers to the internal elements of a website.
- Title Tag
- Meta Description
- Content Optimization
- Headings
- Keyword Placement
- Image Optimization
- User Experience (UX Signals)
- Schema Markup (Advanced)
- Internal linking
- Crawling
- Indexing
- XML Sitemap
- Robots.txt
- Page Speed
- Mobile-Friendliness
- HTTPS (Security)
- Duplicate Content & Canonical Tags
- URL Structure
- Technical Errors
- Backlinks
- Brand Mentions
- E-E-A-T Signals
- Social Signals
- Local Signals
- Crawlability & Indexability Status
- XML Sitemap Submission
- Proper Canonical Tags
- Mobile-Friendliness
- HTTPS
- Schema MarkUp
- Internal Linking
- Brings free traffic
- Builds long-term visibility
- Increases Trust- Credibility
- Best ROI in Digital Marketing
- Instant Results
- Keyword Stuffing
- Buying backlinks
- Trick or hack

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